Featured on over 500 media outlets...
We’ll help you write your business book...
Strategically designed to elevate your status in your market and attract the very best clients so that they chase you
100% Done For You
Within 90 Days,
ROI Guaranteed
Stop being "just another consultant"—become THE expert who wrote the book on your field
You're trapped in the
commoditization crisis.
To most clients, you're just another professional "in the forest of similarly-qualified providers."
Your marketing isn't working (networking sucks up all your time and LinkedIn and cold emails get 2-3% response rates), you're stuck trading time for money, and AI is threatening your industry.
The solution?
Become THE recognized authority in your field with a bestselling book.
But here's the problem with traditional ghostwriting:
Writers don't understand business strategy. They write what you tell them, missing the valuable intellectual property locked in your head.
That's why we created our
"Better Than Ghostwriting" method.
Instead of ghostwriters, you work with business strategists who help you discover and develop the unique IP that differentiates you from every competitor—including AI.
In 90 days, you'll have...
A professionally written book that positions you as THE authority
Proprietary intellectual property that AI can't replicate
Clear business strategy and messaging framework
Protection against commoditization through unique thought leadership
Hi, I'm Steve Gordon
I'm Steve Gordon, bestselling author of 5 books and founder of Million Dollar Author.
I've helped 200+ entrepreneurs transform their businesses through strategic book creation, including Wall Street Journal and New York Times bestselling authors.
Our "Better Than Ghostwriting" method has a 99.5% success rate because we focus on intellectual property development, not just writing.
Many clients completely rebrand their business around the frameworks we help them discover.
They don't just get a book—they get valuable IP that becomes their competitive moat.
"Opened doors we never thought possible"
"We thought we knew our own expertise, but the Better Than Ghostwriting process revealed intellectual property we didn't even know we had. The book opened doors we never thought possible, and the IP we developed became our competitive moat."
-Roger Sitkins & Brent Kelly, The #1 Consultants to Independent Insurance Agencies
"It's been a game changer!"
"This book has been a game-changer for my practice. I sent two emails about my life insurance book—could there be a less interesting topic?—and 52 prospects immediately responded. 37 showed up for my webinar. 11 booked appointments and bought expensive policies. But more importantly, I now have a clear methodology that no AI can replicate."
-John Curry, CFP, Financial Advisor
"The strategy sessions alone are GOLD!"
"The strategy sessions alone were worth the entire investment. I discovered frameworks and processes I'd been using intuitively for years but had never articulated. Now they're my proprietary IP, and my competitors can't touch what I do."
-Jason Gates, Management Consultant
Why Our "Better Than Ghostwriting" Method Changes Everything
Here's the problem with traditional ghostwriting:
Writers ask you questions, you give them answers, and they write a book based on what you tell them.
But here's what they miss—the most valuable insights are the ones you don't even know you have.
Our book strategists are trained to do something completely different.
They're not just extracting information from your head.
They're helping you discover new intellectual property, new ways of thinking about your business, and new frameworks that become your competitive advantage.
Here's how the process works:
Phase 1: IP Discovery (2-3 hours) Our strategists take you through a proprietary process that uncovers the unique methodologies, frameworks, and approaches you've developed over years of solving client problems.
Most of our clients are amazed at what emerges—intellectual property they've been using intuitively but never systematized.
Phase 2: Strategic Framework Development (2-3 hours) We help you organize your expertise into a coherent, teachable methodology that becomes your signature approach.
This isn't just content for your book—it's the foundation for your entire business strategy going forward.
Phase 3: Market Positioning Strategy (2-3 hours) We work with you to position your unique IP in the marketplace, identifying exactly how it differentiates you from competitors and why clients should choose you over anyone else (including AI solutions).
The result isn't just a book—it's a complete intellectual property portfolio that transforms how you think about and run your business.
Many of our clients tell us this process was more valuable than years of business coaching. They finally have clarity on what makes them unique, how to articulate their value, and how to position themselves as irreplaceable in an AI-driven world.
Common Questions
"I don't have time for this." You don't need much time—just 8 hours spread over a few days. But here's the real question:
How much time are you wasting right now on marketing that doesn't work?
On networking events that produce no results?
On competing on price because you can't differentiate yourself?
This process will save you hundreds of hours by giving you a clear strategy and positioning.
"What if I don't have unique intellectual property?" You absolutely do—you just haven't systematized it yet.
Every successful professional has developed unique approaches to solving client problems. Our strategists are experts at uncovering and organizing this IP.
We've never had a client who didn't discover valuable frameworks they didn't know they had.
"How is this different from working with a ghostwriter?" Ghostwriters write what you tell them. Our strategists help you discover what you don't even know you know.
They're trained in business strategy, not just writing. The goal isn't just to create a book—it's to develop intellectual property that transforms your business.
"What if my industry is too boring or technical?" The more technical and specialized your field, the more valuable your unique IP becomes.
We've worked with financial advisors writing about life insurance, CPAs explaining tax strategies, and consultants in highly technical fields.
If you solve real problems for real clients, there's a book (and valuable IP) in what you do.
"How can you possibly pull everything out of my head in 8 hours of interviews?" Most "ghostwriters" spread interviews out over weeks or months, so you waste time in every interview trying to remember what you said before.
We compress time and work with your brain's natural strengths. We do an intense session for 2 hours (about as long as your brain can focus), then show you where we're going the next day.
Overnight, your subconscious comes up with all the answers. When we meet the next day, it just flows, so we get 10x the productivity.
"How will your writer be able to write in my voice?" We discovered a secret. Our writers are all trained in direct-response copywriting, so they know how to write to persuade.
And they all write fiction either as a hobby or professionally. Because they write fiction, they're always writing in different "character voices," so you'll just be another character voice for them. Easy.
"I need to put everything in so people really understand how my solution works." We're not writing a textbook; we're writing a persuasive transformation book.
You don't need to prove how smart you are by the word count. Having the book already establishes you as an authority.
You need to show how wise you are in crafting a book that transforms the thinking of the reader so they better understand the problem they face, the consequences of inaction, the elegant solution you offer, and the bigger-better future that awaits them if they act.
"I'm worried about imposter syndrome." Almost every professional struggles with this. But here's the truth: You've been solving problems for clients for years.
You have expertise—you just haven't organized it into a systematic approach. Our process helps you see your own expertise clearly, often for the first time.
"How do I know this will work in my specific situation?" We've worked with professionals across dozens of industries and specialties.
The "Better Than Ghostwriting" method works because it's based on universal principles of expertise extraction and IP development, not industry-specific tactics.
The window for establishing authority in your field is closing fast.
Every month you wait, more competitors are positioning themselves as experts.
More AI tools are being developed that can do what you do.
More clients are becoming comfortable with lower-cost alternatives.
But here's the opportunity: Most of your competitors are too lazy, too scared, or too confused to write a book.
They're stuck in the same commoditization trap you're in, competing on price and struggling with the same marketing failures.
The professionals who act now—who develop their unique intellectual property and establish their authority—will dominate their markets for years to come.
As you can imagine, there's an incredible amount of custom, one-on-one work involved in our "Better Than Ghostwriting" process. Because of this, we can only work with a limited number of clients each month.
Right now, we're booking new strategy sessions for the next two weeks, with book projects starting in August and the following 6 weeks.
If you want to have your book completed and your intellectual property developed before your competitors wake up to this opportunity, you need to book your strategy session now.
Ready to escape the commoditization trap and develop the intellectual property that will AI-proof your business?
Here's what to do next:
Book your Bestseller Blueprint Session.
This is a 45-minute call where we'll:
Analyze your current business and identify your hidden intellectual property
Show you exactly how our "Better Than Ghostwriting" method works
Identify the book concept that will have the biggest impact on your business
Determine if you're ready for this level of business transformation
This is not a sales pitch. It's a genuine strategy session. You'll walk away with valuable insights about your expertise and your authority-building opportunity, regardless of whether we work together.
Choose your preferred date and time below.
I know I would not have written this book if I hadn’t been in your program.
Because of my book, business has come my way, speaking opportunities have come my way... it really does make such a big difference. I think who you become in people’s mind shifts when you’ve authored a book.
I had my book written in 30-days!
With your tools I had the book written in 30 days. I can't thank you enough.
I'm getting invited to speak on podcasts and stages now.
The cover design your team came up with is outstanding! You helped me develop my framework and that's transformed my whole business.
He said to me, "You're the only one who wrote a book."
A professor invited me to speak at a major university. He said, "I know quite a few patent attorneys, but as far as I can tell, you're the only one who wrote a book."
Having a book just brings you to another level.
I handed a copy of my book to a prospect on Friday. Saturday morning at about 9am he texts me a picture of my book open next to his cup of coffee. Then he sends an email saying ‘I read your book. Very cool! I’m thinking about how to use you with our team.’
I send all my best clients to Million Dollar Author.
The Million Dollar Author team helped me publish 2 (soon to be 3) books. And, I recommend them to all of my clients. They've now helped 4 of my highly-successful attorney clients get published.
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